How to Come Up with a Good Premise

A quick two-step process

1. Brevity

A “high concept” is an idea for a story or sketch that you can tell to someone in a sentence, and they’ll immediately understand its appeal.

Less than a sentence is even better.

All the creators of the excellent teen-boy fantasy movie Under Siege had to say was, “Die Hard on a boat.”

James Cameron’s pitch for Titanic was even shorter. He just ope…