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How Does The Onion Make Money?

How Does The Onion Make Money?

And why does it make so much?

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Scott Dikkers
Apr 22, 2023
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No Dikkering Around
How Does The Onion Make Money?
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As former owner and editor of The Onion, I got this question a lot. I still do.

The Onion makes a little money selling books, T-shirts, and stuff like that. All small potatoes.

The vast majority of The Onion’s money has always come from advertising revenue. The Onion employs (largely on commission) a staff of persuasive, personable, full-time ad sales peo…

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